Hallo, this is Iceland

Hella, Iceland

Awesome story of how Iceland is using social media to rebuild its tourism industry – and getting the president heavily involved.

http://mashable.com/2012/03/15/iceland-technology/

This has to be one of the greatest tumblrs ever made:

“There are many towns on me where humans live. One of them is called “Hella”. I have noticed that many humans think this is a clever name, and take photographs of the sign that says “Hella”.

I do not know why they do this.

Bless bless,
– Iceland.”